Be Broadcast teamed up with SSAFA following the death of Her Majesty Queen Elizabeth.
SSAFA is the Armed Forces charity, for Soldiers, Sailors, Airmen and Families Association. It provides lifelong support to serving men and women and veterans from the British Armed Forces and their families or dependents.
Working closely with the team at the SSAFA, Be Broadcast was able to quickly understand messaging and pinpoint the reasons behind the Queen’s support in order to convey to the media.
We were also able to work alongside to showcase the work that SSAFA were undertaking to support the funeral procession.
Be Broadcast was able to secure significant coverage for SSAFA including BBC Radio 2, BBC News and World News, The One Show, BBC Breakfast, GMB, Sky News, Channel 5 News, LBC, talkRADIO, the ITV regional TV Network, BBC London and many more.