When the Kido Nursery cyberattack exposed the personal details of 8,000 children, Be Broadcast helped Check Point Software lead global coverage.
But the story did not end there.
A month later, we worked with BBC Morning Live to explore the issue further, showing how families could protect themselves and understand what had happened.
Challenge
The initial wave of coverage achieved something rare: mass attention for a cybersecurity story. The next challenge was ensuring the story did not fade before the lessons were learned.
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The BBC wanted to help families understand how breaches happen and what to do next.
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The story needed to move from shock to empowerment, giving audiences practical steps rather than fear.
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It was vital to remain sensitive to the parents affected while showing the continuing reality of data theft.
Action
Be Broadcast worked alongside Check Point’s Graeme Stewart to create an exclusive feature with Morning Live, presented by Zoe Hardman. The segment combined real family experiences, expert insight, and government context to help the public understand how and why these attacks happen.
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Filmed entirely at Check Point’s UK offices, showcasing the company’s cutting-edge technology and global monitoring capabilities.
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Included extensive shots of Check Point products in action, reinforcing the brand’s expertise and visual identity throughout the segment.
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Secured exclusive access for Check Point to feature as the expert voice explaining the scale of cyberattacks, using Check Point’s live global threat map to show millions of incidents happening every day.
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Supported production teams in framing the story through the experience of “Steve”, a parent whose child’s data had been stolen, balancing human emotion with responsible reporting.
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Crafted clear and relatable messaging around the evolving threat, ensuring complex cybersecurity information was accessible to a mainstream audience.
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Provided expert talking points and visuals showing how ransomware and data extortion operate, connecting them to real-world impact.
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Enabled Check Point to guide discussion around the government’s proposed Cyber Security and Resilience Bill, linking national policy with everyday family safety.
Results
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Exclusive BBC Morning Live feature broadcast nationwide to more than 1.3 million viewers, positioning Check Point as the trusted authority on family data protection.
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Graeme Stewart appeared as the expert commentator, demonstrating live attack maps and explaining how cybercriminals target ordinary families.
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Extensive on-screen branding through product demonstrations and Check Point’s office setting strengthened the company’s visibility and authority.
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Viewers were shown practical protection steps such as changing passwords and using CIFAS protective registration, turning fear into action.
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Kido, the nursery at the centre of the breach, later praised the Met Police for bringing the perpetrators to justice and confirmed its ongoing support for affected families.
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The segment reinforced Check Point’s reputation for combining technical authority with empathy, helping people understand the issue and feel safer.
